Gen Z and Youtube

Indonesian Youth Cannot Live Without Video Content

The modern era and technological advances have led us to online interaction. The Association of Indonesian Internet Service Providers (APJII) recently issued a report “Indonesian Internet Profile 2022”. In the report APJII revealed that internet penetration in Indonesia has reached 77.02% in 2021-2022 period. Indonesia internet penetration is growing year to year. In 2018, Indonesia…

menjunjung tinggi rating

Idolize the Rating

Marketplace is a new place for MSMEs to sell their wares online. Even though it is not really recently that MSMEs have moved their stalls to online, it turns out that there are still many things they do not know for sure – one of those things is the issue of rating.   At first…

cigarette brands vs everybody

Cigarette Brands VS Everybody

The productive age in some demographics is a target of almost all brands for their products or services, including cigarette brands. The youth is their target to increase sales. However, for cigarettes – the Indonesian government has clear regulation such as not to offer or sell to those who under the age of 18.  …

Metaverse could be the future of mankind

Metaverse: Is This Our Future?

Since Mark Zuckerberg changed Facebook’s name to Meta, various parties have been busy talking about a new ecosystem: Metaverse.   But, is the Metaverse really an ecosystem? For now, it seems that there is no definition that can actually describe what Metaverse is. One thing is clear, the technology in it could be the future…