Even though the pandemic is over, economic recovery and many industries from various sectors are slowly recovering. Some companies go out of business and start from zero again, which causes the availability of job opportunities increasingly narrow. Technological disruption is also affecting employment opportunities more or less, thereby creating new jobs, which, of course, need…
Generation Z lives and grows in the digital and technological era, including the shifting of conventional modes of transportation into online. Even though there are various choices of modes of transportation that they use, online transportation brands are the ones that stick in their minds. It was driven by massive advertisements, campaigns, and promos for…
The Marketing and Advertising situation in Indonesia still keeps going and needs many adjustments. Especially for the last two years, this pandemic bring many changes in the way of sales. Brands are necessary to maximize fare, increase awareness, and produce desired sales. One of the changes that took place in the pandemic era and still…
Investment is an important thing that needs to be taught and practiced from young age. Investment results can be used for various needs, such as savings or emergency funds that can be used in the future. JakPat (Jajak Pendapat) recently conducted a survey on investment. This survey was conducted online through the JakPat application on…
The Covid-19 pandemic has had a major negative impact on almost all circles, including Indonesian Gen Z. Thanks to the pandemic, the young age that should have been used to explore, suddenly had to be forced to self-isolate. The results of the Inventure-Alvara survey conducted in 2020-2021 show that Gen Z has a higher stress…
The modern era and technological advances have led us to online interaction. The Association of Indonesian Internet Service Providers (APJII) recently issued a report “Indonesian Internet Profile 2022”. In the report APJII revealed that internet penetration in Indonesia has reached 77.02% in 2021-2022 period. Indonesia internet penetration is growing year to year. In 2018, Indonesia…
Generally, listening to music is an outlet for existing fatigue. Usually, the music chosen to be listened linier with the listeners’ feelings. However, there are also listeners who want to forget their feelings, so they listen to music that is contrary to what they are feeling. Before the strong internet penetration, to listen to music,…
There are so many definitions that try to answer what fashion is. In the beginning of this review, let us agree to start from one of the definitions of fashion taken from Malcolm Barnard’s book, Fashion and Communication – starting from body armor, with the times flow, fashion is now a form of self-identification. This…
Marketplace is a new place for MSMEs to sell their wares online. Even though it is not really recently that MSMEs have moved their stalls to online, it turns out that there are still many things they do not know for sure – one of those things is the issue of rating. At first…
The productive age in some demographics is a target of almost all brands for their products or services, including cigarette brands. The youth is their target to increase sales. However, for cigarettes – the Indonesian government has clear regulation such as not to offer or sell to those who under the age of 18. …