cigarette brands vs everybody

Cigarette Brands VS Everybody

The productive age in some demographics is a target of almost all brands for their products or services, including cigarette brands. The youth is their target to increase sales. However, for cigarettes – the Indonesian government has clear regulation such as not to offer or sell to those who under the age of 18.  …

Removing the gap between brands and consumers

Removing the Gap Between Brands & Consumers

As we all know that the COVID-19 pandemic has brought significant changes to shopping activities. Some Indonesians have switched from offline shopping to online shopping.   Online shopping, in our previous article – has discussed the various impacts that occur on the environment due to the massiveness of these activities. Looking from another perspective, online…