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Indonesia Move On: Indonesian Consumer Behavior Entering the New Normal Era

insight, white paperBy StratX InsightNovember 2, 2020

After the PSBB was relaxed, the government began to be confident in making the transition from self-isolation to the new normal adaptations. Economic activities and other activities outside the home are allowed on a single note; all must meet health protocols. Therefore, the new normal will inevitably create changes in the behaviour of Indonesian society.…

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Indonesia is Confused: Indonesian Consumer Behavior amid COVID-19 Outbreak

insight, white paperBy StratX InsightMay 27, 2020

COVID-19, a pandemic predicted by Bill Gates in 2015, could cause all humanity in any part of the earth to feel fear and panic in uncertainty. The lack of guidance or advice that can reduce the spread and death rates then make people flocked to search for all kinds of information whose truth is still…

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Retailpocalypse

Retailpocalypse: The Rise of New Customers

trend, white paperBy StratX InsightNovember 15, 2019

Every customer has a different “Persona” especially when they’re shopping. Hence, we interprets this persona into several customer groups when they’re shopping at retail groceries as “The New Customer Behaviour”.

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Urban Healthy Lifestlye

Indonesia Urban Healthy Lifestyle Perception in 2019

trend, white paperBy StratX InsightNovember 15, 2019

Urban healthy lifestyle in Indonesia is showing a slow and steady decrease. What really happened?

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